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86 - AI: Threat or Opportunity? How This $9 Million Marketing Agency is Embracing the Future with Brandon Doyle

Nikonomics - The Economics of Small Business

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Navigating Profit Margins and Marketing Trends in an Evolving Landscape

This chapter explores the impact of AI on revenue and profit margins within marketing agencies. It discusses the importance of valuating agencies through EBITDA multiples and highlights the challenges and opportunities presented by rapid advancements in the digital marketing landscape.

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