14min chapter

App Marketing by App Masters cover image

From Bootstrapped to Millions with STRETCHIT Founder

App Marketing by App Masters

CHAPTER

Building and Growing an Online Class Platform

The chapter covers the journey of creating and launching an online class platform, including decisions on using Vimeo for security and the launch strategy in different countries based on Instagram feedback. It delves into challenges faced during the soft launch, such as bug fixes and limited resources, along with a creative solution to generate revenue quickly in Bali. The founder emphasizes the significance of pre-launch marketing, influencer collaborations, and continuous learning for success, highlighting the importance of user acquisition, subscriptions, and retention strategies in achieving six-figure monthly revenue.

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