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Greg McKeown on Prioritizing What Matters Most

Elevate with Robert Glazer

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Your Obligation Is to the Highest Point of Contribution

You've got to think about everything that you could do and try to just even imagine, as a thought experiment, ranking that. And recognize that the activities in the 90% or above where all of this highest contribution are those activities are sufficient for the rest of your life. So any time you opt for something lower on the list, you're taking time away from something more important.

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