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14min chapter
Give Me ONE Content Pillar & I'll Make You a Distribution Machine
Distribution First
Using the 3C methodology and SEO to improve content distribution
This chapter discusses the application of the 3C methodology in real-world examples, such as a video viewer study conducted at TechSmith. It emphasizes the importance of using data to create engaging content, optimizing for SEO, and improving rankings. The chapter also touches on the changes in video content on YouTube and highlights the significance of having a broad skillset for career growth in content marketing.
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Discover
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Listen to the best highlights from the podcasts you love and dive into the full episode