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Rudy Mawer. What It Means To Be An Expert. Episode 546 with The Real Brad Lea (TRBL)

Dropping Bombs

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How to Reposition Your Podcast Company

I've done some great deals with smaller businesses where we've four or five X them. So one company I co-own is a big podcast production company. And they had an amazing product, amazing service. But it was advertising before me as a random podcast company. In the last year when we became equity and rebranded it, well, top 10. It'll continue to grow because people always want to be in the top 10 on the podcast. Yes, irresistible offer.

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