i think disclosure is probably better. I was so grateful to this legend to just, you know, tell me if my research was full of holes, that i didn't want to offend him. There's pretty good evidence out there that if you put these things ahead of the bottom line, the bottom line can be bigger you would have ever thought. Man, how do we get ceos to be passionate and are putting the whole stack of employees in front of the bottomline? That could make a big difference for your business. We're purposely built to help turn these plans into reality. Visit ford pro dot com.

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