
Target vs Walmart | Bricks and Bytes | 4
Business Wars
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Revitalizing Target: The Launch of Cat& Jack and Investor Concerns
This chapter explores Target's strategic shift in its kids' clothing line with the introduction of Cat& Jack, designed to replace outdated brands. Despite the brand's initial sales success, the chapter also discusses the challenges posed by disappointing fourth-quarter earnings and the CEO's efforts to reassure investors.
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