2min chapter

Who We Are with Rachel Lim  cover image

Master Your Attention, Focus, & Create The Life You Want With Nir Eyal | RachReflects Episode 11

Who We Are with Rachel Lim

CHAPTER

Introduction

Nier Aiel is a behavioral designer who helps companies build healthy habits in their users' lives by getting them hooked to good behaviors. His first book was Hooked, How to Build Habit Forming Products and his most recent has been Indestructible about how to break bad habits but not the same ones. Great Reflex will be back at 10 p.m. ET on Monday for another episode of Great Reflex.

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