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The Future Of A.I. Marketing w/ Jasper’s VP Of Marketing
Marketing Against The Grain
What's the Best Use Case for Demand Gen?
The most frequent use components of AI are long form followed by social and ad copy. Use it to synthesize a bunch of research that you've done into a statement. Put a plug AI in where you're weak and don't undercut where you're strong. Don't outsource something. Love it. Next up, I'm going to call it demand gen. It's just like, how do we rapidly test a bunch of different ads? High volume, very database, very quick turnaround on performance. Do you think demand gen is the best generator of AI use case this year for this year? No. For me, it's like, where's the pain reduction in the greatest? And
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