The Midnight Pod | Episode 63 - Launching A Successful Multi-Million £££ Fashion Brand & Taking It To The Next Level - Jordan Jones
--
❤️ Thanks for watching - please SUBSCRIBE to the channel here ❤️
https://www.youtube.com/c/MidnightPodcastChannel?sub_confirmation=1
🍄 My new BRAND Space Goods - 'the next generation wellness brand' 🍄
https://spacegoods.com
📚 My fully comprehensive BRAND BUILDING COURSE 📚
https://www.learnrealcommerce.com/full-course-enroll-now-og
🗣️ One to One Consulting 🗣️
https://calendly.com/matthucius/one-to-one-consulting
🔮 Midnight 🔮
https://www.midnight.co/
🌴 Pool Party Social Club 🌴
https://www.midnight.co/poolpartysocialclub
🕯️ Join the Newsletter 🕯️
https://www.midnight.co/newsletter
📸 My Instagram 📸
https://www.instagram.com/matthucius/
✍🏻 My Twitter ✍🏻
https://twitter.com/matthucius
💼 My LinkedIn 💼
https://www.linkedin.com/in/matthew-kelly-10558474/
🌍 My old vlog channel 🌍
https://www.youtube.com/c/MatthewKellyonline
✅ All my links in one place! ✅
https://linktr.ee/matthucius
💡 If you're interested in potentially working together, collaborating, investing, wholesaling, or something else interesting with my new brand, shoot me an email I'm always open to new ideas - matt@spacegoods.com 💡
_____________________
Timestamps:
(03:30) The last 16 months of Mauvais
(12:18) 2023 forecast
(17:00) Stress management
(17:36) 2021 vs 2022
(17:48) “Spacegoods Ad”
(19:20) Company structures
(33:45) Future campaign plans & direction
(35:00) MOQ and stock planning
(38:00) Retail vs DTC
(45:15) Brand distinction & competitors
(53:00) Market strategy
(59:56) Fragrance secrets big brands don’t want you to know
(1:01:05) Getting TikTok to change their policies
(1:02:00) Supplement trademarking
(1:03:20) Product range brainstorming
(1:08:10) Team structure
(1:15:00) In-house vs agencies
(1:17:40) SOPs & leadership workload
Hosted on Acast. See acast.com/privacy for more information.