The Path to the Book and the Path to Your Framework

I love the path to the book and the path to your framework. I know a lot of people i've talked to have gotten into prodict management because some point in their work they've ran to a product that was just terrible. What really emerged from this is, like we all are actually building products, because product is how you create change. You figure out what's the need, what needs to be changed for a certain group of people and whatever you're doing, that is your product to create that change. And so your title is basically irrelevant. Each of us can be applying product thinking. Whether we're founders, on perners, whether we're, you know, in marketing