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#06: Should Startups Care About ESG? Kathy Matsui On Launching Japan’s First ESG-focused VC

The Coral Capital Podcast

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The ESG MOU Process Is Not Fixed in Stone

Before we sign a term sheet, we also require the company to sign what we call our ESG MOU memorandum of understanding. Companies themselves need to decide what their so called materialities will be those specific parts of ESG that are most important for them internally and externally for their stakeholders. Some of these goals could take years, right, to realize this is not a short term sprint it's more of a marathon. The good news is the awareness level and consciousness about ESG is super high in Japan. Over 90% of companies we serve it startups in Japan believe that ESG integration can yield positive benefits.

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