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Brain Bars to Big Box: Will Nitze’s Wild Ride to $100M | Will Nitze

Millionaire University

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From Idea to Multi-Million Dollar Snack Brand

This chapter delves into the creation of IQ Bar, a multi-million dollar brand that emphasizes nutritious snacks for cognitive health. It discusses the role of a successful Kickstarter campaign and innovative product strategies, offering valuable insights for aspiring entrepreneurs.

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