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310: Tips for a One-Person Demand Team (and more) | TikTok Live x10

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How Do You Balance Qualitative and Quantitative Data Strategies?

The moderator or the community manager matters a lot. How you select the people is really interesting. And how you wrap around other types of engagements. I personally lean toward qualitative because i think it just way more effective in seeing key insights sooner. quantitative is primarily, in my view, a useful tovalidate or prove something that you've already seen qualitatively in a large scale.

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