What does it take to be a great fundraising organization?
Rainmaker Fundraising Podcast
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Cultivating Long-Term Fundraising Commitments
This chapter explores the challenges and strategies for securing sustained organizational commitments to fundraising initiatives. It underscores the importance of educating leadership on viewing fundraising as a strategic investment and emphasizes the need to engage emotionally with both service users and donors. Additionally, it highlights the role of leadership in fostering a supportive culture that prioritizes effective fundraising efforts.
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