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Ed Zitron: Silicon Valley's Empty Promises and Billion-Dollar Blunders

Guy Kawasaki's Remarkable People

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Unpacking Purpose in Business and Media

This chapter explores the fundamental purpose of companies, emphasizing the difference between merely creating businesses and truly creating loyal customers. It critiques the practices of major tech firms while referencing key business literature and the evolving landscape of media relations. The chapter concludes with reflections on innovation in technology, highlighting the importance of genuine passion over corporate pressures.

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