Is There a Difference Between Coaching and Self Improvement?

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i want to blow up the word or break the word for what it is that you've created. And i sometimes jokingly say, let's, let's get up to that project and figure out when to call this because you're right that, in many ways, it doesn't really fit the mould of coaching. Like i've started to take aspects of the method even, like the kind of depth framework, into my personal practice, in my relationship with myself write. So it's not just something you do with others, but it can be something that you do with your yourself. You kn can present it as an asif, which is, i think, really skilful,

Steve March is the creator of an integrated ecology of practice and founder of Aletheia Coaching. In this episode we get into the history of coaching, depth and the fourth generation of coaching, going from self-improvement to self-unfoldment, Heidegger’s view on technology and attunement, depth ontology, eclecticism to integration, parts conflict in ecologies of practice, four depths of self-contact, internal family systems.

Aletheia Coaching: https://integralunfoldment.com

Steve's Paper on the Neuroscience of Transformation: https://libraryofprofessionalcoaching.com/research/brain-behavior/the-neuroscience-of-enduring-transformation/

[0:02:36] Introducing Steve

[0:09:00] First, Second, Third Generation Coaching

[0:13:43] Aletheia and the Fourth Generation of Coaching

[0:18:10] What if we are already whole?

[0:18:47] Reservations about the term “coaching”

[0:20:38] Exploring Unfoldment

[0:24:57] Technological Attunement and Poetic Attunement

[0:44:53] Invoking Poetic Attunement

[0:53:20] Deeping eclecticism into integration

[1:37:00] Scaling Psychotechnologies