It’s not TV it’s HBO — the book
Channels with Peter Kafka
HBO - The Transition From One Off Events to Series
In the early days, they were very resistant to doing series. They dabbled in it a little bit, but they didn't really invest in it heavily. And then there was this huge important change that happened in the mid 90s where basically they decided, you know what, as great as these one off events are, someone comes in and they want to see Jerry Seinfeld on Broadway to performance. That's great. That doesn't keep them around and they can cancel at any time. We really need to start bringing people back week after week after week. So they finally made the decision, okay, let's start doing series and let’s start doing series in a real
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