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Wine Tasting: Is It BS?

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CHAPTER

Blind Taste Test - Is That Really Mean?

A lot of studies, like you're saying there are probably objective studies where people can categorize different aromas. But then there's a whole thing around like, okay, well, why does this cost? Cost $100 and this cost $5. So that's that. Now you can start talking about some studies because I feel like that's where it starts to fall apart. And if that's like, that doesn't describe why something is objectively better or. It's too much more. What it is. Yeah. Like literally. Exactly.

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