Short Briefings on Long Term Thinking - Baillie Gifford cover image

Emerging markets: the next engines of global growth

Short Briefings on Long Term Thinking - Baillie Gifford

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AI's Impact on Emerging Markets

This chapter explores the transformative influence of AI across various sectors, particularly highlighting the rise of digital-first companies like Kazakhstan's Caspi super app. It discusses the growth strategies of businesses in emerging markets, emphasizing the role of entrepreneurial vision and user feedback in navigating expansion into new regions.

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