The Founders' List: Ash Maurya on "My Experiments in Lean Pricing" (Pricing Series)
The NFX Podcast
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The Reality of Freemium in SAS
On the surface, freemium seems like the best of both worlds. Get users to try your service without worrying about price then upsell them into the right premium plan later. Many people make the mistake of giving away too much under the free plan which leads to low or no conversions. If you know you're going to be charging for your product, start by validating if anyone will pay first.
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