Interoperable Loyalty With Ty Haney, Co-Founder and CEO of Try Your Best
Gen C
00:00
T Y B
T Y B can really be this pioneer, you know, from a value creation standpoint for Gen Z by bringing brands that they love beauty brands, activewear brands, et cetera into this space. We've very much obfuscated any of the complexity or even terminology away from the platform and the use case. And we have an integration with Shopify that essentially allows 721s and ERC 20s to be redeemed for discounts to product or token gating. Over time, what we get excited about is the idea to introduce smart contracts that more meaningfully incentivize the community from rewards or ownership based on style.
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