4min chapter

Mind Pump: Raw Fitness Truth cover image

2067: Seven Huge Business Mistakes Fitness Influencers Make

Mind Pump: Raw Fitness Truth

CHAPTER

The Importance of Followers on Social Media

A thousand people who really find value and what you have to say, it is not hard at all. Big businesses are paying attention and they want to invest in the smaller influencer that actually has that kind of power and engagement with fans. If I had a brick and mortar business and I had a thousand people walking through my door, oh my God, I'd be ecstatic. That person was far more valuable for their business than the person who had a million followers that just gets 10,000 likes,. No one's asking questions, no one's engaging with that person.

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