Urban Company DRHP, Tariffs & Dark Patterns in India’s Startup Landscape with Tushar Behl
ASYMMETRIC
00:00
Challenges and Opportunities for Indian Brands Abroad
This chapter explores the complexities Indian companies face as they expand globally, focusing on the differences between SaaS and consumer brands. It highlights recent trends, acquisitions, and challenges related to localization and product standards, especially in comparison to European and US counterparts. The discussion also covers the evolving landscape of consumer perceptions, investment strategies, and user retention metrics in the context of India's startup ecosystem.
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