Apple's Dominance in Luxury Smartphones

This chapter explores Apple's grip on the luxury smartphone market, detailing its strategic moves in response to changing consumer behavior and the rise of unbundled installment plans. It highlights how Apple's financing options foster customer loyalty and maintain its competitive edge over rivals like Samsung.

Transcript

Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!

Get the app