The Catalyst
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Catalysts - How to Not Trigger a Reactant
As a catalyst, we need to be aware to just not trigger it. A lot of reactants going on there but there's things we can do. There are ways you can kind of sneak your way through to try to get people to make the change that you want them to change without even realizing it. So firstly, providing a menu. This is really good. You're letting them choose in a narrow range of options that you actually put on the table and you invented. Another way to do it is highlight a gap. Sometimes there's a disconnect between someone's thoughts and their actions. And there's a disparity between what they'd recommend someone else to do and what they're actually
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