Building a Supply Train in Such a Young Company

Tarun took the aspirational middle-class education route. Being a good student in high school, he prepared for Engineering Entrance and got a decent rank to get into IIT.

Growing up, he had no exposure to how businesses worked.  This changed when out of curiosity he joined his institute’s entrepreneurship cell and gradually developed an interest in building products. But it was not something he imagined he would do in the near future.

A few months later, he got in touch with his batchmate Swapnil who shared a similar experience. In college, the two would often have long discussions around sustainable energy and had worked on many projects together.

Brainstorming business ideas and analyzing the worst-case scenario, the two developed the conviction to quit their jobs and build something they were passionate about.

Tarun had been fascinated by the Electric vehicle space and figured as the sector grows there would be a dire need for good charging infrastructure.

Thus, Ather Energy was born. Inside a student hostel in Madras, far away from the Indian startup hub, by 2 graduates who had no knowledge of Electronics.

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