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Pay Once, Own Forever: How Jason Fried and 37 Signals is Challenging SaaS with the 'Once' Model

Rocketship.fm

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Reimagining Software Ownership

This chapter explores 37 Signals' innovative software ownership model, emphasizing that purchased software belongs to users for personal modifications. The discussion contrasts traditional subscription models with a 'pay once, own forever' approach and examines the feasibility of hybrid pricing strategies. It highlights the importance of sustainable pricing that supports both user creativity and the financial stability of software businesses.

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