Thriving in the Face of Contradiction
Hidden Brain
00:00
Polaroid's Story Is a Real Success Story
In its heyday, Polaroid boasted a workforce of more than 20,000 people and had a 75% market share. The company devoted enormous sums of money to research and development in order to maintain that domination of the instant photo business. Wendy: This is a real success story. Someone who comes up with a brilliant idea sees a need in the market. Engineers a device that basically millions of people find really useful,. captures enormous market share and makes huge profits.
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