MBA1920 Q&A Wednesday: Do I Need to Offer Free Shipping?
The $100 MBA Show
00:00
Shipping Is a Part of the Experience
A lot of people see shipping as kind of like an extra charge, something that they have to deal with. Not necessarily. I think that shipping is actually part of the experience. If i can guarantee fast delivery, if i can guarantee that my products are packaged really nicely and the presentations beautiful, people kind of just see this as one experience. So even if you charge a little bit more, people ar ging o be like, this is a first class experience.
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