Monetize everything: never leave money behind

Grant Cardone takes you inside the music business with industry giants Rick Ross and Scooter Braun. Together, they break down the real roads to success, how creativity becomes enterprise, how brands are built with intention, and how leverage, ownership, and persistence separate longevity from hype.

This episode delivers unfiltered insight on ambition, execution, and scaling from leaders who have converted vision into lasting empires.

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