The truth about what we watch, w/Nielsen CEO David Kenny
Rapid Response
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Neilson Ratings
David Kanny: Neilson's reputation was built on t v raidings for traditional broadcast t v and i cable channels. But viewing habits are changing with streaming and cord cutting, he says. And amid that, you now find yourself kind of in a street fight with some of your best customers, who are agitating to rely on their own measurement systems,. David kanny: We've got many clients who are happier with their metrics.
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