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This Email Expert Shares Some Of Her Top Campaigns Of All Time #599

Ecommerce Marketing School

CHAPTER

How to Build a Successful Subscriber List

The first one that I'm going to share here, this actually was sale specific. But I think kind of important to talk about because it's, you know, focused specifically on subscribers. We work with quite a few brands that have just a ton of subscription customers. And especially around sale, I think this is really important. Push them that promo, but make sure that it's something that they can apply to their existing subscription as opposed to something that will drive them to change what they're already doing.

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