
Best of Design Matters: Jack White and Ben Jenkins
Design Matters with Debbie Millman
00:00
The Importance of Branding
While in grad school, you went to an Indian reservation in South Dakota as part of a film project. And this is when you first encountered buffaloes. In my research, I learned that buffalo are surprisingly fast. They're as fast as horses. So talk about your intrigue around the buffalo and how that impacted you at that time.
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