This chapter explores the significance of direct sourcing for high-quality coffee production and highlights the Ernesto-Ili International Coffee Award. Additionally, it discusses the water shortage and EcoLab's efforts to optimize water use, along with an ad from IBM's Watson X platform.
illycaffè Chairman Andrea Illy discusses the company’s sustainability efforts and how to make a good cup of coffee.
Hosts: Carol Massar and Tim Stenovec. Producer: Paul Brennan.
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