The most common solution the elder care company had run across in customer interviews was people paying a middleman to source, interview and present candidates for inhome care. That is the sign of a good problem. Insuring the customer will pay the hassel premium insures it's a problem they're willing to solve and pay. This was the idea to start a podcast, brought to you by tackle box. If you've got o start up by the end of full time job, head to get tackle box dot com so we can figure out the former before you leave the latter.
Today we'll help you find and choose the right startup idea. We'll use a couple of frameworks to help you evaluate startup ideas you've got and find startup ideas other people miss. We talk through the Hard Startup Myth and The Hassle Premium, two mental models that'll make sure your next idea has legs. We'll also evaluate Tinder for Jobs and learn a lesson from the great Frank Prisinzano.