The Influence of Social Pressure on Decision-Making Among Black College Students

Today I’m speaking with Chryl Laird, Associate Professor of Government and Politics at the University of Maryland College Park. We are discussing her co-authored book with Ismail White, Steadfast Democrats: How Social Forces Shape Black Political Behavior. Published in 2020, this book remains highly relevant for understanding American political behavior. While Trump did make significant gains among black voters in 2024, particularly male voters, African American voters still overwhelmingly support the Democratic Party. Chryl has appeared on the NBN in the past, so while we will discuss the book, we will also discuss it in the context of today.

Chryl Laird is Associate Professor of Government and Politics at the University of Maryland College Park.

Caleb Zakarin is editor of the New Books Network.

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