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The Importance of Branding Changes
Twitter is in a unique position because of his ability to like if it was some like Holding company that bought Twitter, I wanted to rebrand it the next day. Even his distribution alone and the willingness to write about every decision he makes good or bad is You're operating from a completely different Circumstance then just evaluating a name change for a faceless brand. Some of the arguments just don't make sense to me Whereas people are not gonna know that Twitter change to X Like literally you're out there educating everybody about this.