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Context: Co-founders of The Creepz on Building a Successful Web3 Brand & the Unique Upsides of Web3 IP
Boys Club
Nike's Fashion Line Is Different From Other Brands
"We could have monetized the hell out of our IP from a fashion perspective or merchandise perspective. But what our intention here is that we've really kind of taken a step back and with everything we do, we try and be as much about storytelling," he said. "It's not something we've done before. We've never created anything where you can touch and feel and wear and almost kind of brand yourself in real life."
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