3min chapter

Data Skeptic cover image

[MINI] Goodhart's Law

Data Skeptic

CHAPTER

How Google Ranks Websites

In the early to mid 90s, search engine results were like. If you're only ranking how many links people just kept making websites that link to each other. Good hearts law is something one should always look out for in data science. As soon as you've picked it and start optimizing for it, there's a chance you might be affecting or changing the way people behave.

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