Sometimes we love / hate a hack. But the evergreen hack that just doesn’t quit is copywriting. That’s right, we said it! Although copywriting doesn't always feel sexy or magical, copywriting is not only spell casting, but a surefire way to get what you want.
In this episode, hosts Michelle and Wallis explore embodying the mindset of “everything is copy” — a phrase coined by the writer and filmmaker Nora Ephron, and how adopting this mindset can help you self-actualize via this empowering practice.
In this episode, we cover:
- The unsuspecting moments when your writing may positively alter the trajectory of your life
- How adopting an “everything is copy” mindset can help writers, artists, and creatives create interesting and relatable content by using personal experiences, humor, and incorporating your day-to-day lived experience
- When is the right time to incorporate personal experiences in your work?
- How to use humor to your advantage in your work, without it feeling corny or forced
Add yourself to the early-access waitlist to get 10% off the CREATIVE MARKETING EXPANSION PACK and access before the rest of the list on May 17th
What’s an example of using copywriting to your advantage in your life? Let us know and send us a DM on Instagram or send us a voice note here!
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