Baidu's 'do-or-die' bet on AI and the use of Ernie

Baidu made it big as China’s go-to search engine. But in the past decade the tech giant has struggled, while competitors such as Alibaba and Tencent have soared ahead. The FT’s China tech correspondent Ryan McMorrow looks at chief executive Robin Li’s latest venture, in artificial intelligence, and whether this will be enough to turn the company around.  

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For further reading:

Baidu’s bet on AI could make or break China’s fallen tech group

Tightened US rules throttle Alibaba and Baidu’s AI chip development

Baidu shares fall after Ernie AI chatbot demo disappoints

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On X, follow Ryan McMorrow (@rwmcmorrow) and Michela Tindera (@mtindera07), or follow Michela on LinkedIn for updates about the show and more. 

Read a transcript of this episode on FT.com

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