The Disappointment of a Failed Product Launch

In this episode, Rob talks with Josh Pigford in a first appearance since the sale of Baremetrics for $4m. They discuss his seven-year journey to build Baremetrics, the details of the sale, and Josh's post-sale, non-software aspirations.

The topics we cover

• [02:42] Intros
• [04:26] Avoiding capital gains via qualified small business stock.
• [09:08] Josh's post-sale purchases and other dramatic life shifts
• [13:46] Changes at Baremetrics after sale
• [18:32] Weeks of cash to profitable in 8 months
• [23:20] Breaking through plateaus and product vs marketing for growth out of plateaus
• [30:13] What motivated Josh to start thinking about selling
• [32:58] Launching a new feature called Intros in 2020
• [39:11] Laser tweets and post-sale aspirations

Links from the show

• Episode 244 | Competition, Transparency and Funding with Baremetrics Founder Josh Pigford
• Baremetrics: Subscription Analytics & Insights for Stripe, Braintree, Recurly & more!
• I sold Baremetrics - Baremetrics
• Qualified Small Business Stock (QSBS) (mentioned at 04:26)
• Four Percent Rule
• How we went from weeks of cash left in the bank to profitable in 8 months (mentioned at 18:42)
• Revenue Dashboard - Baremetrics Demo
• I almost sold Baremetrics for $5m - Baremetrics
• Laser Tweets: Wooden Laser Etched Tweets

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