Where We Go Next cover image

111: The Hidden Forces Driving Our Online Behavior, with Steve Rathje

Where We Go Next

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The Power of Conformity

This chapter explores the psychological phenomenon of conformity through various studies, including the impact of social norms on individual behavior in both real life and social media contexts. It emphasizes the difference between perceived and actual social norms, revealing the complexities of group dynamics and the implications for societal behaviors.

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