Ryan Holiday on The Art and Stoicism of Digital Marketing
The Daily Stoic
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Building Businesses for Longevity
This chapter explores the concept of longevity in businesses, emphasizing the creation of products and services that endure over time. It discusses the importance of differentiation and a minimalistic approach, using examples like a century-old barbershop and unique bookstores. The conversation underscores the need for clarity in marketing and the integration of customer feedback to ensure lasting value and customer experience.
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