The Koerner Office - Business Ideas and Small Business Deep Dives with Entrepreneurs cover image

“That’ll Never Work” — Now It’s a $270M Brand (w/ True Classic CEO)⏐Ep. #218

The Koerner Office - Business Ideas and Small Business Deep Dives with Entrepreneurs

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The Power of Humor in Advertising

This chapter explores how humor can enhance advertising effectiveness, increasing viewership and engagement. It highlights a case study of an unconventional ad that succeeded through comedic storytelling, demonstrating its impact on audience connection and sales.

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