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443: Product wisdom from an innovation veteran – with Ken Gray

Product Mastery Now for Product Managers, Leaders, and Innovators

CHAPTER

The Importance of Innovation in Portfolio Management

The CEO says he wants 90% of innovations to take place in his core business. He curates innovation around five critical customer requirements, such as safety and environment. If a company is underperforming, the CEO will start looking at where it's innovating.

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