S4 E9: CAC Size Matters/Shopping Holidays/Chinese Furniture
Limited Supply
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The Importance of Prime Day in E-Commerce
I had no idea that Prime Day was doing 12 billion in sales and Black Friday was 9.2 billion. So maybe like, you know, Black Friday is still overall a bigger shopping day, but still surprising that even in e-commerce, Prime Day would beat Black Friday. I see brands that are just running Prime Day's on Facebook ads all the time. And they're just trying to get people a buy and click and it's a smart ad. Like, you shouldn't just let Amazon own the holiday in China where everyone takes advantage of Singles Day. You should think about that on Prime Day, the United States as well.
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