Is Personal Brand Even Worth It?
The HeyCreator Show
The Importance of Building a Personal Brand
Ethan Zuckerman: I'm glad we're actually sitting down to talk about this because I recently kind of grappled with my own version of this same idea. He says he has a reputation online in the newsletter space specifically, but is not running his own company right now. "What is the real purpose of a personal brand? If you have one that you're not necessarily capitalizing on at the moment"
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