2min chapter

The Knowledge Project with Shane Parrish cover image

#105 Seth Godin: Failing On Our Way To Mastery

The Knowledge Project with Shane Parrish

CHAPTER

Targeting Your Audience in a Micro Medium

This chapter emphasizes the importance of identifying and targeting specific audiences instead of attempting to appeal to everyone. It highlights how the internet allows for tailored communication with niche groups, underlining the necessity of prioritizing audience feedback to produce impactful work.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode